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90 Day Goals – Friday Fundamentals

90 Day Goals

Does anyone feel busier now than ever before? What happened?? We’re expected to juggle family, careers, personal lives, keep up with social and political news, all while keeping our sanity. Maybe this is just me growing up and being introduced to the real world – I don’t know for sure, but it seems that we have an ever-increasing number of things vying for our attention. Every day it seems we’re inundated with information, news, social media updates, etc. Sure, some of it is good information. Others is a drain on our mental capacity. With all this noise, it can be hard to focus on our own lives. We can get wrapped up reacting to things, rather than being proactive. 

While it may seem like much of the world is out of our control, and it is, we do have control over one thing, and by far the most important – ourselves. We have the ability to think how we want, make decisions, and act how we want, thus controlling our own lives. Living intentionally, I like to call this.

Living intentionally is something each of us can do. This means you can make your own decisions, have your own perspectives, learn what you want, and do what you want. With so much control over your own life, you have the ability to shape your own outcome. In that, you can find comfort amidst a busy world filled with noise.

The first step to living an intentional life is figuring out what you want. This is your vision for your own life. Your vision is just as it sounds, literally. It’s your vision for how you want your life to be. From work/life balance to family, finances, hobbies, lifestyle, travel, etc., you should visualize as specific as possible what you want your life to look like. Some questions you can ask yourself include:

·        How much time do I want to spend working?

·        How much time do I want to spend with family?

·        How much income will I need to live the life I want?

·        What ways do I want to spend my free time?

·        What things are important to me that I would like to spend more energy doing?

These are all questions that will help you determine your vision. After you create an awesome vision, then ask yourself “how”. Your “how” is the goal. It’s the action step. From there, you can work backwards and create goals to achieve that vision.

That’s where I want to focus today’s Friday Fundamental – in creating those goals to live an intentional life.

There have been numerous studies that support the science that setting goals improves one’s odds of accomplishing that goal, and the odds are even further increased when the goal is written down.

Tony Robbins said, “Setting goals is the first step in turning the invisible into the visible.”

Goal setting is perhaps (well, definitely), the most discussed topic here on Friday Fundamentals. From new years’ resolutions to 10X goals, there are many different goal setting strategies. By far my most favorite goal setting strategy is setting 90 day goals.

Inspired by Brandon Turner’s Intention Journal and Brian Moran’s book, The 12 Week Year, this 90 day goal setting strategy is one I have found quite effective in my own life for the following reasons.

1.      90 days is not too long and not too short to make an impactful change in your life through daily actions. Setting goals, for example, 10 years out leaves a lot of time for one to procrastinate, things to change, and leaves too much to chance. Trying to achieve a big goal for example, in 7 days, might not give you enough time to make any meaningful progress. 90 days is just right. If you take consistent daily action for 90 days in a row, you will most certainly see change in your life. And after that 90 days is up, you can reset your 90 day goals and build on the progress you’ve already made.

2.      You can do anything for 90 days. It’s close enough in the future that you can visualize yourself accomplishing your goal. 

3.      It builds momentum. After 90 days you’ll see the things you’ve accomplished and want to build on those things. You take on another 90 days, and then another, eventually building so much momentum and seeing exponential change through your daily and consistent actions.

4.      You can break your 90 day goal into weekly plans, and then into daily steps giving you a step by step playbook to achieving your goals.

For these few reasons, I’ve found that people are able to make real change in their own lives by following the principles outlined by Brian Moran’s book in The 12 Week Year and tracking their progress with Brandon Turner’s Intention Journal.

You’ve probably heard the saying, “What gets measured gets done”. By measuring your progress, and holding yourself accountable to progress your goals, you will become an unstoppable force. You might not see the momentum you’re building at first, but slowly and surely you’ll change your trajectory by multiples.

As Walt Disney said, “If you can dream it, you can do it.”. Think about your own life and what you want, create an exciting vision, and make a plan to achieve that vision. The time will pass whether or not you decide to take action, so you might as well give it a shot. You’ll probably even surprise yourself with what you’re capable of doing.

The Real Estate Way to Wealth and Freedom podcast is brought to you by Ayers Acquisitions. Ayers Acquisitions is a real estate investment company that acquires cash-flowing real estate in emerging markets. With a focus on multifamily investments, Ayers Acquisitions seeks value-add opportunities in recession-resistant markets and properties that generate strong returns for our qualified investors.

To learn more about our investment strategies and processes, visit There you can schedule a call with me personally, Jacob Ayers, to connect further. As always – engineer the lifestyle you want.

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